Hello there, beauty buffs! As we glide our way through the evolving world of cosmetics, it's clear that clean beauty is no longer just a trend—it's the future. We've all seen the rise of organic kale smoothies and yoga classes, but now it's time to make room in our lives (and makeup bags) for the best clean concealer.

If your makeup routine was a Broadway play, your concealer would surely be the star of the show—quietly stepping in to save the day when dark circles decide to make an unwanted appearance or when a blemish tries to steal the spotlight. And when this magical makeup item is also clean? Well, that's like getting front-row seats and backstage passes all in one!

clean concealer

What Is a Clean Concealer?

Alright, let's get down to business. What is a clean concealer? You might think it's just a fancy marketing term, but there's more to it than meets the eye.

In the beauty realm, "clean" signifies a commitment to products that are mindfully created and produced without any proven or suspected toxic ingredients. It involves ethically-sourced ingredients and a manufacturing process that respects both our health and the health of our planet.

Choosing a clean concealer means opting for a product that's packed full of natural, non-toxic ingredients that still provide the coverage and staying power you need. It's about prioritizing the health of your skin without compromising on performance. After all, why settle for just any concealer when you can have the best clean concealer?

Benefits of Using Clean Concealer

Making the switch to clean concealers can feel a bit like venturing into uncharted territory. But don't fret, my daring beauty explorers. The benefits you'll discover make this journey well worth it!

Firstly, clean concealers are kinder to your skin. Traditional concealers may contain harsh chemicals and synthetic ingredients that can irritate the skin and even lead to breakouts or allergies. In contrast, clean concealers are packed with natural, skin-loving ingredients that nourish while they conceal.

But the perks of clean concealers don't stop at skin-deep. They're also kinder to our precious planet. By choosing clean, you're opting for products that are typically cruelty-free and environmentally-friendly, both in their ingredients and packaging. So you can do your part for the Earth while looking fabulously flawless. It's a win-win!

two brunette young women holding makeup brushes

Factors to Consider When Buying Clean Concealer

Now that we've established why clean concealers are the eco-friendly superheroes of the makeup world, let's chat about what you should look for when shopping for your perfect match.

Ingredients: Here's where clean concealers truly shine. Look for natural and non-toxic ingredients that can enhance your skin health. Words like "paraben-free", "sulfate-free", and "phthalate-free" are your new best friends.

Shade Range: A good concealer should blend seamlessly into your skin. So, make sure the brand you choose offers a wide range of shades that cater to all skin tones.

Staying Power: The best clean concealer should last throughout your busy day. Keep an eye out for reviews that mention longevity and how well the product resists creasing or fading.

Coverage: Whether you need to hide a sudden zit or cover dark circles, your clean concealer should be up to the task. Opt for a product that provides the right level of coverage based on your needs.

Packaging: Look for eco-friendly packaging. This means packaging that's recyclable, made from recycled materials, or even better, refillable.

Brand Ethics: Make sure the brand aligns with your values. Research their stance on animal testing, their sustainability practices, and whether they are inclusive and diverse.

Choosing the best clean concealer is about much more than just color matching. It's about finding a product that ticks all the right boxes for you, your skin, and the planet.

Our List of the Top Products in this Category

1. WELL PEOPLE - Full-Coverage Bio Correct Concealer

2. ILIA - True Skin Serum Concealer

3. BaeBlu Organic Concealer

woman with colored curly hair

How to Apply Clean Concealer for Best Results

Applying clean concealer isn't rocket science, but with a few handy tips and tricks up your sleeve, you can take your makeup game from pretty great to downright fabulous. Let's dive into it, shall we?

1. Prep Your Skin: Start with a clean canvas. Cleanse, tone, and moisturize your skin before you begin. An under-eye cream can also be a game-changer when it comes to concealer application.

2. Foundation First: Contrary to what you might think, it's best to apply your foundation before your concealer. This way, you're not sweeping away your carefully applied concealer when you blend your foundation.

3. Dot, Don't Drag: Dab a few dots of your best clean concealer on the area you want to conceal, rather than dragging it across the skin. This will help to ensure that you get smooth, even coverage.

4. Blend, Blend, and Blend Some More: Use a damp makeup sponge or a concealer brush to blend the concealer into your skin. Remember, the goal is to make your concealer invisible.

5. Set It and Forget It: To prevent your concealer from creasing throughout the day, set it with a light dusting of translucent powder.

And now for the don'ts:

1. Over-Application: More isn't always better. Using too much concealer can make your skin look cakey. Start with a small amount and build up if necessary.

2. Wrong Shade: Using a concealer that's too light can highlight the very things you're trying to hide. As a rule of thumb, go for a shade one or two shades lighter than your foundation for under-eye circles and the exact match for blemishes.

3. Neglecting the Inner Corner: Most of us focus on the area directly under the eye when applying concealer. But don't forget about the inner corners of your eyes, which can also be dark.

4. Skipping Skin Care: Concealer, even the best clean concealer, isn't a substitute for proper skincare. Always remember to cleanse, hydrate, and protect your skin with sunscreen.

And there you have it—everything you need to know to apply clean concealer like a pro!

makeup artist applying concealer to a model

Frequently Asked Questions about Clean Concealer

Navigating the world of clean beauty can sometimes feel a bit like you've accidentally wandered into a foreign language course. But never fear, we've got the answers to some of the most commonly asked questions about clean concealers.

What makes a concealer 'clean'?

A clean concealer is one that is free from toxic ingredients and harmful chemicals, opting instead for natural, eco-friendly components that are kind to your skin and the environment. Clean makeup brands typically avoid parabens, sulfates, phthalates, and synthetic fragrances in their formulas.

Is clean concealer as effective as regular concealer?

Absolutely! While clean concealers use different ingredients than their traditional counterparts, they can still provide impressive coverage and staying power. In fact, some people find that clean concealers are gentler on their skin and less likely to cause breakouts or irritation.

closeup portrait of a black woman holding makeup brushes against her cheek

Can clean concealer cause an allergic reaction?

While clean concealers are typically formulated to be gentler on the skin, everyone's skin is different, and allergic reactions can occur with any product. Always do a patch test with any new makeup product before applying it to your face. If irritation occurs, discontinue use.

Is clean concealer more expensive?

Not necessarily. Just like with regular makeup, clean concealers come in a range of prices to suit all budgets. Remember, investing in a product that's both good for your skin and the environment can be worth a few extra bucks.

beautiful portrait of a young woman with natural makeup

Can I use clean concealer if I have sensitive skin or acne?

Yes! In fact, clean concealers can often be a great choice for people with sensitive skin or acne, as they avoid many of the harsh chemicals that can trigger breakouts or irritation.

Remember, the best clean concealer is the one that suits your unique skin type and needs. Don't be afraid to experiment and find what works best for you!


And there we have it, folks! Your comprehensive guide to the radiant realm of clean concealers. If you've made it this far, give yourself a pat on the back - you're officially a clean concealer connoisseur!

It's clear (pun totally intended) that the best clean concealer is so much more than just another item in your makeup bag. It's a sign of conscious choice, a nod towards healthier skin and a healthier planet. It's about finding a product that not only masks blemishes and dark circles but also cares for your skin and the world we all share.

portrait of young blonde woman wearing red dress and red lipstick

We've talked about the what, the why, and the how. Now comes the fun part: the shopping! While we haven't delved into specific products here (we wouldn't want to overwhelm you!), we've got a separate article brimming with top clean concealer picks just waiting for your perusal.

So whether you're a clean beauty newbie or a seasoned pro, we hope this guide has armed you with the knowledge you need to confidently embark on your clean concealer quest. Remember, your perfect concealer is out there, just waiting to brighten up your day (and your under-eyes). Happy hunting!